History & Awards


The 33-Year Journey of Hansot 


2026
03
Launch of 2 Garlic Soy Sauce Chicken Rice dishes
6th consecutive win of Digitl Chosun Ilbo

'Social Contribution Award'


02
Launch of 2 Chicken Nanban Rice Bowls
11th consecutive win of JoongAng Ilbo

'Consumer Choice Best Brand Award'


01
Grand Prize at the 2nd Korea Social Value Awards, ESG Management Category
ISO 37001 · ISO 37301 Post-Audit Approval



2025


12
Launch of Jambalaya Chicken Rice Bowl
Launch of Hamburg Neapolitan Pasta
Launch of Hanwoo Potato Croquette
Ranked #1 in SDG Business Index (SDGBI) for 3rd consecutive year
ESG Innovation Award


11
Launch of 4 Kimchi Rice Bowl series
Re-launch of Kimchi, Cheese & Sweet Sour Pork
Re-launch of Pork Bulgogi Bowl and Kimchi Fried Rice & Pork Bulgogi
12th consecutive win of MK

'2025 Star Brand of the Year Award'


10
Launch of 4 Katsu series
Launch of 2 Double Lunchbox series
5th consecutive win of JoongAng Ilbo

'2025 #1 Customer Trust Premium Brand Award'


09
Launch of 4 Gyudon (Beef Rice Bowl) series
Launch of Mala K-Sweet & Spicy Chicken
3rd consecutive win of Chosun Biz

'2025 National Contribution Award, Fair Trade Commission Chairman's Prize'


07
Launch of Pork Bulgogi Bowl & Set Meal series
Launch of Jumbo Spicy Pork Dumplings / Launch of 12 Grain Rice
8th consecutive win of Digitl Chosun Ilbo

'2025 Consumer-Chosen Quality Satisfaction Award'
14th consecutive selection in MK '2025 Top 100 Franchise'


06
Launch of Chicken Breast series
Launch of Whole Shrimp Rings


05
Launch of 2 Meatball Rice Bowls
Launch of 2 Yeolmu Veggie Bibimbap / Launch of Creamy K-Sweet & Spicy Chicken
11th consecutive win of JoongAng Ilbo

'Customer Love Brand Award'
14th consecutive win of Chosun Biz

'Korea's Most Loved Brand Award'
MOU signed with Gangnam-gu for ESG practices


04
Launch of Spicy Pork & Veggie Bibimbap (Gochujang)
8th consecutive win of Korea Consumer Association

'Korea's Most Prestigious Brand Award'


03
Launch of 3 Makne Doryeonim series
6th consecutive selection as 'Global Sustainable Brand 40' by UN SDGs Association
#1 in Lunchbox Category at Korea Marketing Association

'2025 HITI Digital Customer Satisfaction Index'
5th consecutive win of Chosun Ilbo

'Social Contribution Award (ESG)'
10th consecutive win of Korea Economy

'2025 Korea Premium Brand Award'


02
Launch of Loaded Spicy Pork Bowl
Obtained integrated certification for ISO 37001 & 37301 Anti-Bribery & Compliance Management Systems
Ranked as #1 Group in UN SDGBI for 2nd consecutive year
10th consecutive win of JoongAng Ilbo

'Consumer Choice Best Brand Award'

2024
12
Launch of Demi Meatball Rice Bowl
Launch of Hamburg Neapolitan Pasta & Beef Bulgogi Cheongyang Cream Pasta
Chairman's Award at Korea Chamber of Commerce

'31st Business Innovation Award'


11
Launch of 2 Omogari Kimchi Spicy Pork Rice Bowls
11th consecutive win of MK '2024 Star Brand of the Year Award'


10
Launch of 2 Hanwoo Hamburg Steak dishes
Launch of Jeju Green Tea Honey Pancake


09
Launch of 2 Fire Chicken Mayo dishes
Launch of Cheongyang Tornado Sausage
2nd consecutive win of Chosun Biz

'2024 National Contribution Award, Minister of Trade, Industry & Energy Prize'
4th consecutive selection of JoongAng Ilbo

'2024 #1 Customer Trust Premium Brand Award'


07
Launch of Lotus Leaf Roasted Duck
Launch of Yeolmu Veggie Bibimbap & Bibim Noodles
7th consecutive win of Digitl Chosun Ilbo

'2024 Consumer-Chosen Quality Satisfaction Award'
13th consecutive selection in MK '2024 Top 100 Franchise'


06
Launch of Mala Chicken Bowl & Stir-fried Noodles
Launch of Mixed Fry / Re-launch of Kimchi, Cheese & Sweet Sour Pork


05
Launch of 2 Char-Grilled K-BBQ Chicken dishes
Launch of Char-Grilled K-BBQ Chicken Bowl
10th consecutive win of JoongAng Ilbo

'2024 Customer Love Brand Award'
13th consecutive win of Chosun Biz

'2024 Korea's Most Loved Brand Award'


04
Launch of Special Hayashi Rice
Launch of Grilled Galbi Patty Ⅱ
7th consecutive win of Korea Consumer Association

'Korea's Most Prestigious Brand Award'


03
Hansot Lunchbox surpasses 800 franchise locations
Launch of Beef Bone Broth Soup / Launch of Spicy Pork & Katsu Box
9th consecutive win of Korea Economy

'Premium Brand Award'
4th consecutive win of Chosun Ilbo

'Social Contribution Award (ESG-S)'


02
Launch of Bone Broth Rice Cake & Dumpling Soup
Re-launch of 2 Hanwoo Hamburg Steak dishes
9th consecutive win of JoongAng Ilbo

'Consumer Choice Best Brand Award'



2023


12
Launch of Spicy Beef Soup & Spicy Seafood Soup
Launch of Hamburg Neapolitan Spaghetti


11
Launch of Chicken Mayo Stir-fried Noodles / Launch of Plant-based Fried Rice
First win of Korea Marketing Association '2023 Kotler Award', Marketing Excellence category
10th consecutive win of MK '2023 Star Brand of the Year Award'


10
Re-launch of Yuringi (Crispy Chicken)
Re-launch of Grilled Galbi Patty


09
Launch of 2 Hanwoo Hamburg Steak dishes / Launch of 2 Shrimp & Chicken Mayo dishes
Chosun Biz

'2023 Love & Sharing Social Contribution Award', Deputy PM & Minister of Economy and Finance Prize


07
Launch of Nutritious Duck Lunchbox
Launch of 2 Yeolmu Veggie Bibimbap
12th consecutive selection in MK

'2023 Top 100 Franchise'


06
Launch of Minari (Korean Watercress) Squid Bowl / Launch of Whole Squid Fritter
6th consecutive win of Chosun Ilbo '2023 National Brand Award'
3rd consecutive selection of JoongAng Ilbo

'2023 #1 Customer Trust Premium Brand Award'


05
Launch of Grilled Galbi Patty Lunchbox
9th consecutive win of JoongAng Ilbo 'Customer Love Brand Award'
12th consecutive win of Chosun Biz 'Korea's Most Loved Brand Award'


04
Re-launch of 2 Avocado Mentaiko Bibimbap / Launch of Katsu-Katsu Lunchbox
8th consecutive win of Korea Economy

'Korea Premium Brand Award'
6th consecutive win of Korea Consumer Association

'Korea's Most Prestigious Brand Award'
First win of Korea Marketing Association

'Korea Marketing Award, Service Innovation Category'


03
Launch of Shrimp Mayo Bowl
Launch of 2 Hash Potato Sticks seasoning flavors
3rd consecutive win of Chosun Ilbo 'Social Contribution Award (ESG)'


02
Launch of Alchan Snacks (Brown Rice K-Sweet & Spicy Chicken, Hash Potato Sticks)
Launch of Char-Grilled Tofu with Soybean Paste
Launch of 2 Quick Soups (Bone Broth Egg Soup, Spicy Bone Broth Egg Soup)


01
8th consecutive win of JoongAng Ilbo
'Consumer Choice Best Brand Award'

2022
12
Launch of 3 Bone Broth Napa Cabbage Gomtang Set Meals
Launch of Altong Pack (Whole Chicken Drumstick Pack)


11
Launch of Japchae Fried Rice
9th consecutive win of MK '2022 Consumer Choice Star Brand Award'


10
Launch of Double Hamburg Steak / Launch of Premium Chicken Drumstick Box
First win of JoongAng Ilbo

'Korea's Most Trusted Innovation Award', ESG Management category


09
Launch of Avocado Mentaiko Bibimbap
Re-launch of K-BBQ Chicken Bowl with Cheese / Launch of Demi Hamburg Bulgogi


08
2nd consecutive win of JoongAng Ilbo
'2022 #1 Customer Trust Premium Brand Award'


07
Launch of Oven-Roasted Duck Lunchbox
11th consecutive selection in MK '2022 Top 100 Franchise'


06
Launch of K-BBQ Chicken Bowl with Cheese
5th consecutive win of Chosun Ilbo

'2022 National Brand Award'


05
Launch of 1993 King Katsu
8th consecutive win of JoongAng Ilbo

'Customer Love Brand Award'


04
Launch of Nasi Goreng Combo
11th consecutive win of Chosun Biz

'Korea's Most Loved Brand Award'
5th consecutive win of 'Korea's Most Prestigious Brand Award'


03
Launch of 'Bite-sized Braised Pork Trotters Box' and 'Spicy Braised Pork Trotters Box'
7th consecutive win of JoongAng Ilbo

'Consumer Choice Best Brand Award'
7th consecutive win of Korea Economy

'2022 Korea Premium Brand Award'
2nd consecutive win of Chosun Ilbo

'Social Contribution Award (ESG)'


02
Launch of 'Yuringi (Crispy Chicken) Lunchbox' and 'Yuringi Crunchy Fried Chicken'



2021


12
Launch of Kimchi Korean Army Stew and 4 Kimchi Korean Army Stew Set Meals
8th consecutive win of MK '2021 Consumer Choice Star Brand Award'


11
Launch of 3 Amazing Tofu series
Launch of Hansot's 2nd dessert 'Real Tiramisu Mochi'
Listed in the UN Food Systems Summit 'SME Action Pledge'


10
Launch of New Demi Hamburg Pasta and Demi Hamburg & Katsu Lunchbox


09
Launch of Kimchi · Tteokbokki · Hotdog Set


08
Launch of Crunchy Fried Chicken
First win of '2021 #1 Customer Trust Premium Brand Award'


07
10th consecutive selection in MK '2021 Top 100 Franchise'
Launch of 3 Mix-it-up Mayo Kimbap
Launch of Broth Tteokbokki & Tornado Sausage Set


06
4th consecutive win of Chosun Ilbo '2021 National Brand Award'
Launch of Tomato Meat Pasta, Triple Cheese Pasta, and Tornado Sausage Pasta
First and only Korean company selected in UN Food Systems Summit 'World's Top 150 Food SMEs'


05
7th consecutive win of JoongAng Ilbo '2021 Customer Love Brand Award'
10th consecutive win of Chosun Biz '2021 Korea's Most Loved Brand Award'
Launch of Chicken Steak Bowl and Chicken Steak Special / Launch of Gourmet Cream Croquette


04
Launch of Katsu, Chicken & Spam Kimchi Stew Set Meal
Launch of Chicken Mayo Bowl and Big Chicken Mayo Bowl Kimchi Stew Set Meals
Win of Chosun Ilbo 'Social Contribution Award (ESG)'


03
6th consecutive win of JoongAng Ilbo 'Consumer Choice Best Brand Award'
4th consecutive win of Korea Consumer Association '2021 Korea's Most Prestigious Brand Award'
6th consecutive win of Korea Economy '2021 Korea Premium Brand Award'
Launch of Real Honey Mini Hotteok (Korean Sweet Pancake)


02
Launch of Sriracha Mayo series and Peru Blue Zone Sweet Americano

2020
12
7th consecutive win of MK 'Consumer Choice Star Brand Award'
Launch of Spam Lover's Pack and Solo Beer Lover's Pack


11
Launch of Pork Bone Soup


10
Launch of Chicken Steak Bowl and Iced Apple Mango


09
Launch of Whole Cheese Katsu Lunchbox


08
2nd consecutive selection as 'Global Sustainable Brand' by UN SDGs Association


07
9th consecutive selection in MK '2020 Top 100 Franchise'
3rd consecutive win of Chosun Ilbo '2020 National Brand Award'
Launch of Spam Mayo Bowl series and Jjimdak (Braised Chicken) Lunchbox


06
3rd consecutive win of Korea Consumer Association '2020 Korea's Most Prestigious Brand Award'
First win of Seoul Economy '2020 Korea Startup Award'
Launch of Char-Grilled Pork Belly Set Meal series and Boneless Chicken series


05
6th consecutive win of JoongAng Ilbo '2020 Customer Love Brand Award'
3rd consecutive win of Dong-a Ilbo '2020 Trustworthy Good Brand Award'
Launch of Gochujang Char-Grilled Pork Belly Bowl


04
Launch of Combination Set Meal, Mackerel Bulgogi Set Meal, and Spicy Pork Kimchi Stew Set Meal


03
5th consecutive win of Korea Economy '2020 Korea Premium Brand Award'
9th consecutive win of Chosun Biz '2020 Korea's Most Loved Brand Award'
Launch of Fire Chicken Mayo series


02
Launch of Pizza Chicken Mayo Bowl and Pizza Bulgogi Mayo Bowl


01
5th consecutive win of JoongAng Ilbo 'Consumer Choice Best Brand Award'



2019


12
6th consecutive win of MK '2019 Consumer Choice Star Brand Award'
Launch of Broth Tteokbokki, Mini Mochi Hotdog, Crispy Pan-fried Dumplings, and Spicy Fishcake


11
Launch of Chinese-style Black Bean Fried Rice


10
Launch of Char-Grilled Pork Bowl


09
Launch of Chicken Steak Bowl / Launch of Galbi K-Sweet & Spicy Chicken and Sweet & Sour K-Sweet & Spicy Chicken


08
Mega size added to the Hansot Mayo Bowl series


07
Designated as 'Global Sustainable Brand 100' by the UN-supported SDGs Association


06
First win of Korea Ilbo '2019 Korea Innovation Company Award'
2nd consecutive win of Chosun Ilbo '2019 National Brand Award'
Launch of Mala Chicken Mayo Bowl and Half Chicken Soup Set Meal


05
2nd consecutive win of Dong-a Ilbo '2019 Trustworthy Good Brand Award'
5th consecutive win of JoongAng Ilbo '2019 Customer Love Brand Award'
2nd consecutive win of Korea Consumer Association '2019 Korea's Most Prestigious Brand Award'
Launch of Spicy Octopus & Pork Belly Bibimbap


04
Launch of Everyone's Satisfaction Lunchbox, Everyone's Happiness Lunchbox, and Honey Butter Chicken Mayo Bowl


03
8th consecutive win of Chosun Biz '2019 Korea's Most Loved Brand Award'
4th consecutive win of Korea Economy '2019 Korea Premium Brand Award'
8th consecutive selection in MK '2019 Top 100 Franchise'
Launch of Butter Soy Sauce Scrambled Egg Bowl and Galbi Chicken Mayo Bowl


02
Launch of Original Sweet & Sour Pork Lunchbox and Sweet Chili Pork Box


01
4th consecutive win of JoongAng Ilbo '2019 Consumer Choice Best Brand Award'

2018
12
5th consecutive win of MK '2018 Consumer Choice Star Brand Award'
Launch of 3 Pairing Box series


11
First win of Chosun Biz '2018 Love & Sharing Social Contribution Award'
Launch of 1st Signature Lunchbox


10
4th consecutive win of JoongAng Ilbo '2018 Consumer Choice Best Brand Award'
Launch of Sweet Pumpkin Soup and Tomato Veggie Soup


09
Launch of Cube Steak Pilaf, Beef Bulgogi Curry, and Cheese Fire Chicken Bibimbap


06
First win of Chosun Ilbo '2018 National Brand Award'
Launch of Victory Box and Cheering Box snack series


05
First win of Dong-a Ilbo '2018 Trustworthy Good Brand Award'
4th consecutive win of JoongAng Ilbo '2018 Customer Love Brand Award'


04
Launch of Beef Bulgogi Bowl


03
3rd consecutive win of Korea Economy '2018 Korea Premium Brand Award'
7th consecutive selection in MK '2018 Top 100 Franchise'
7th consecutive win of Chosun Biz '2018 Korea's Most Loved Brand Award'
Launch of Aged Kimchi Pancake, Gyoza Dumplings, and Cajun Fries snack series


02
Launch of Iron Plate Fried Rice and Bulgogi Iron Plate Fried Rice


01
3rd consecutive win of JoongAng Ilbo '2018 Consumer Choice Best Brand Award'



2017


12
Launch of Premium Stew series (Spicy Beef Stew, Aged Kimchi Stew)


11
Launch of Sweet Pumpkin Soup, King Chicken Mayo Bowl (XL), and King Katsu Curry Bowl


09
Launch of Wasabi Mayo series


07
Hansot Lunchbox surpasses 700 franchise locations
Launch of Fire Chicken Bibimbap


06
Launch of Gan Pung Style Lunchbox


04
Launch of Gangan Lunchbox


03
6th consecutive selection in MK '2017 Top 100 Franchise'
6th consecutive win of Chosun Biz '2017 Korea's Most Loved Brand Award'

2016
11
Launch of Vegetable Kakiage Rice Bowl


09
Launch of Demi-Glace Hamburg Steak


05
Launch of Braised Mackerel Lunchbox
Opening of Sinchon Yonsei-ro flagship store


02
Launch of Nasi Goreng



2015


07
Launch of Jumbo Shrimp Premium Lunchbox


06
Launch of Chicken & Spicy Pork Lunchbox and Chicken Bulgogi Lunchbox


04
Launch of Bulgogi Bibimbap and Spicy Pork Doenjang Bibimbap

2014
11
Launch of Bulgogi Kimchi Fried Rice, Happy Box, Tuna Veggie Gochujang, and Katsu Chicken Bulgogi Lunchbox


09
Chicken Mayo Bowl sales surpass 125 million units


07
Launch of Bibigo Salad Udon and Shake Chicken Salad


06
Launch of Value Side Dish


05
Launch of Robocar Poli Lunchbox


04
Launch of Namul (Korean Seasoned Vegetables) Rice


03
Launch of Beef & Octopus Bibimbap



2013


09
Launch of K-Sweet & Spicy Fried Chicken


08
Introduction of ingredient real-name traceability system


06
Launch of Yeolmu (Young Radish) Doenjang Bibimbap


04
Launch of Salad Mayo Bowl / Shake Salad


03
Launch of Katsu Chicken Mayo Bowl


02
Launch of Pororo Lunchbox
Opening of Busan Station flagship store

2012
11
Entry into the coffee business with Chancha Mayo


10
Opening of Gangnam Station flagship store


01
Hansot Lunchbox surpasses 600 franchise locations



2011


03
Hansot Lunchbox surpasses 500 franchise locations

2009
06
New Model store renovation



2008


10
Introduction of Hansot's new Brand Identity & Corporate Identity


09
Hansot Lunchbox surpasses 400 franchise locations

2005
08
Launch of Sea Bream Belly Rice Bowl and Short Rib Lunchbox


05
Launch of Gochujang Japchae Rice Bowl



2004


03
Launch of Seafood Mayo Bowl

2003
10
Launch of Kakiage Rice Bowl


09
Launch of Chicken Mayo Bowl (original)


03
Launch of Kids Lunchbox series
Corporate registration changed to Hansot Co., Ltd.


02
Launch of Huiguorou (Twice-Cooked Pork) Lunchbox



2002


01
Opening of Hansot Lunchbox Training Center

2001
10
Launch of Mapo Tofu Rice


03
Hansot Lunchbox surpasses 300 franchise locations



1999


05
Launch of Spicy Pork Kimchi Stir-fry and Spicy Pork Kimchi Stir-fry Special Lunchbox


03
Hansot Lunchbox surpasses 200 franchise locations


02
Launch of Grilled Dried Pollack and Spaghetti Lunchbox

1998
07
Launch of 5th anniversary commemorative menu (Short Rib Lunchbox)


03
Establishment of Honam (Jeolla) Regional Office


02
Establishment of Daegu Regional Office



1997


10
Launch of autumn new menu (Squid Rice Bowl, Grilled Eel Lunchbox)
Hansot Lunchbox surpasses 100 franchise locations


09
Birth of the Special Lunchbox


01
Establishment of Busan Regional Office

1995
11
Establishment of Daejeon (Central) Regional Office


03
Launch of Sawi Rice Bowl



1994


04
Launch of Kimchi Fried Rice, Chicken Katsu, Salmon Flounder, Katsu Combo Box, and Special Anju Lunchbox

1993
12
Opening of Gyodae Back Gate flagship store


11
Launch of Kimchi Stew Lunchbox



1993

07 Hansot Co., Ltd. opens its 1st store 

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CEOs: Lee Young-duk, Lee Ha-rim
Business Registration No.: 214-81-96569
459, Apgujeong-ro, Gangnam-gu, Seoul (Cheongdam-dong, Hansot Building)
T. +82-2-585-1114 │ F. +82-2-598-1116
E. webmaster@hsd.co.kr
Hansot Dosirak Customer Center: +82-2-585-1114 Nationwide Franchise Briefing: +82-2-585-1114 Group Orders: 1644-3288
COPYRIGHT© HANSOT Co., Ltd. ALL RIGHTS RESERVED.

CEOs: Lee Young-duk, Lee Ha-rim │ Business Registration No.: 214-81-96569 │ 459, Apgujeong-ro, Gangnam-gu, Seoul (Cheongdam-dong, Hansot Building)
T. +82-2-585-1114 │ F. +82-2-598-1116 │ E. webmaster@hsd.co.kr
Hansot Dosirak Customer Center: +82-2-585-1114 │ Nationwide Franchise Briefing: +82-2-585-1114 │ Group Orders: 1644-3288
COPYRIGHT© HANSOT Co., Ltd. ALL RIGHTS RESERVED.